Explore the area

Breathtaking hillside landscapes


Declared a UNESCO World Heritage Site.

Discover the area

Langhe Monferrato Roero

Landscapes shaped by the combined action of nature and man have become the precious scenery of Langhe Monferrato Roero, declared a UNESCO World Heritage Site.

The local agricultural and wine-growing culture has helped to create a solid and well-rooted identity, capable of being recognised internationally for its beauty and deep appeal.

Unique and inimitable excellence

A truly unique corner of Italy that hosts unrivalled excellence, often only whispered in the ear like secrets by gourmets from across the world.
Geometric stretches of vine rows, perched castles and frescoed churches, a sequence of wine cellars and ancient villages: these are the precious settings of Langhe, Roero and Monferrato.This is where the great wines reign supreme, a place where farmers, through centuries of hard work, have been able to shape the hills with vineyards, hazelnut groves, orchards and woods, while respecting the interaction between man and nature.

The local wine culture has helped to create a landscape that is internationally acknowledged for its quality and variety.  And beneath these very special hills lies the ultimate and most secret treasure: the Alba White Truffle; the “white diamond” that spellbound Cavour and delighted Victor Emmanuel II, the Tuber Magnatum Pico that became world famous thanks to Giacomo Morra, the inventor of the Fair.

Alba, the capital of this area, preserves in this way the ancient soul of this land

To visit Langhe, Roero and Monferrato is to experience a place renowned for its agri-food excellence and architectural and historical diversity, set in a natural environment which is truly unique in the world.