Truffle and watermarked paper
The project, born from the collaboration between Alba, Creative City for Gastronomy, and Fabriano , belonging to the UCCN Network for Crafts, was curated by the National Truffle Studies Centre.
In 2019, Fabriano shared the stage at the Inauguration of the Truffle Fair with Piedmont's white gold thanks to Carifac'Arte , an instrumental company of the Carifac Foundation, which produced the numbered bags and shopping bags in precious watermarked paper, used to contain the certified white truffles purchased within the Alba White Truffle World Market .
Strengthening local marketing and moving beyond requires expertise, professionalism, and communication. Above all, a network of synergies and relationships is needed to look ever further. And there couldn't be a better partnership than with two world-renowned Italian excellences: the Alba White Truffle, enhanced by a product of Fabriano's ingenuity: watermarked paper. Content and container, two precious elements united by creativity.
Other projects by Alba, a UNESCO Creative City
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