The Unesco Recognition


Alba designated UNESCO Creative City for Gastronomy in 2017


The UNESCO Creative Cities Network (UCCN) was created in 2004 to promote cooperation with and between cities that have identified creativity as a strategic key factor for sustainable urban development. The 246 cities that are currently part of this network are working together towards a common goal: putting creativity and cultural industries at the heart of their development plans at local level and actively cooperating at international level.

A success story.

On 31st October 2017, Alba became a UNESCO Creative City for GASTRONOMY, gaining recognition that enhances the international vocation of the cultural and gastronomic heritage of Langhe Monferrato and Roero, a World Heritage area.

What does it mean to be designated a UNESCO Creative City for GASTRONOMY?

As members of the network, cities commit themselves to sharing their best practices and developing partnerships involving the public and private sectors and civil society in order to:

  • enhance the creation, production, distribution and dissemination of cultural activities, goods and services;
  • develop centres of creativity and innovation and increase opportunities for creators and professionals in the cultural field;
  • improve access and involvement in cultural life, particularly for socially excluded or vulnerable groups and individuals;
  • fully integrate culture and creativity into sustainable development plans.

A book to be tasted

A rich menu

Alba as the "cuisine" of a wide area, renowned for its excellent products, hides within itself ancient roots and a vibrant soul.

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